THE IDEA
A custom shoe company that connects consumers and freelance artists. The customer submits a design/topic of interest to paint on their shoes, which is 3D-modelled by employees at Shoes-On and submitted back to the customer. The customer then chooses from 2/3 designs showcased by our employees. The designs are then put up in the ‘artist portal’ of our web app and picked up by one of our verified freelance artists. The artist then paints the shoes and sends it back to the office, which is then quality checked by our employees and packaged and then delivered it to the customer.
WHY?
Underpaid and underappreciated freelance artists who will then have the opportunity to make a decent amount of money through our app.
Artists have the opportunity to use our consumer base for more future projects they want to pursue.
Consumers have the chance to stand-out by personalizing the design of the shoes they wear.
Unique shoes to reflect consumer taste.
Customers have access to our artists for future projects.
High-quality hand-painted shoes instead of printed – which already exists in the market.
A new collection opportunity for fanatics and sneakerheads.
EXECUTION
Customers can choose the type of shoes they want from our library of plain shoes, ranging from canvases to Nike Air Forces.
Might have to partner with shoe manufacturing companies to provide shoes, but very doable.
Artists as well as customers and basically anyone can submit custom designs in one section of our webpage. These designs are also available to select in our website for people who think they look nice.
Save the already made designs, in case someone loves it. But mostly do very unique designs to reflect exclusivity of the shoes our consumers wear.
For people who don’t want personalized shoes, have as section for our pre-made designs – hydro dipping for most part. Could also include designs on hot topics.
